The Green Blueprint for Shopify Brands
A step-by-step guide for eco-conscious Shopify Brands
What's inside?
Assessing your environmental impact
Step 1 in becoming more eco-friendly is to asses your environmental impact.
Our guide has a step-by-step guide that Shopify brands can use to asses their performance, along with some recommended tools to help.
Sustainable product sourcing
Sustainable product sourcing isn't always a viable options for some Shopify brands - we'll guide you through the steps you can take to explore new options and what to do if it's not possible, at the moment.
Environmentally friendly packaging and shipping options
67% of buyers find it important that their purchases are in recyclable packaging and 80% of shoppers will wait for sustainable shipping - here's how you can engage better sustainable shipping and packaging processes.
Carbon Offsetting alternative
Terminology matters, we'll explore why "carbon offsetting" is an outdated term and why we should be using "carbon contribution" instead.
Engaging customers with sustainability through green marketing
Marketing and engaging customers with your sustainability actions is a fine line between effective action and greenwashing - we'll show you where the line is being drawn and how you can avoid greenwashing at the same time.
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In cOLLABORATION WITH:
"At eCommerce MasterPlan we're all about helping brands become more sustainable, so it's great to see this advice being shared to help brands become more sustainable. There's lots you can do, and almost all of it will make your business stronger too.."